In contrast, most of the NBA Playoffs series had featured teams that had qualified for the previous season's playoffs rather than the entire league, though NBA Showdown 94 was the first game to include a complete league of teams. NBA Live 95 was, at the time, the most advanced basketball game on the market featuring five on five gameplay utilising twelve man rosters for all twenty seven teams competing in the NBA through the 1994/1995 season. The series' first official release was NBA Live 95 for the Sega Mega Drive and Super Nintendo Entertainment System in 1994. NBA Live's origins can be traced back to Electronic Arts' NBA Playoffs series, which began with Lakers vs Celtics in 1989. A spin-off mobile game has also been release for Android and iOS devices.

Following the cancellation of NBA Live 13, the series was finally rebooted with NBA Live 14, released for the PlayStation 4 and Xbox One. EA Sports ultimately abandoned the re-branding after the cancellation of NBA Elite 11, opting to return to the NBA Live name. NBA Live 10 was to be succeeded by NBA Elite 11, the first game under the new NBA Elite branding. Twenty-one games have been released in the series, beginning with NBA Live 95 in 1994. 2.2 Introduction of 3D Acceleration and Early 2000s.The most recent release in the series in NBA Live 19. The game is currently being developed EA Tiburon, with NBA Live 95 through NBA Elite 11 being developed by EA Canada. NBA Live 13 was cancelled on September 26th 2012 however, and the series finally returned with a new release in 2013, NBA Live 14. Following the cancellation of NBA Elite 11, EA Sports elected to dedicate two years to the development of the next game in the series which on February 23rd 2012 was revealed to be NBA Live 13, returning the series to the NBA Live branding.

Starting with the 2010/2011 season edition, the series was to have been re-branded NBA Elite. Its major rival is the NBA 2K series published by 2K Sports. NBA Live has been released on various platforms including PC, Super Nintendo, Nintendo 64, Nintendo Game Boy, Nintendo GameCube, Nintendo Wii, SEGA Genesis/Mega Drive, SEGA Saturn, PlayStation, PlayStation 2, PlayStation 3, PlayStation Portable, Xbox and Xbox 360. Officially, the first game in the series is NBA Live 95 but the series traces its origins back to earlier Electronic Arts titles such as Lakers vs Celtics. NBA Live 19 Logo NBA Live (often shortened to Live, collectively known as the NBA Live series and often stylised as NBA LIVE) is a series of basketball video games produced by EA Sports Canada.

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